"CAKE" font with with imagery of a woman housed within its letters.

PROJECT: CAKE (2024)

TOOLS USED: Adobe Illustrator

PROJ. OVERVIEW: Create a font to be used as the nameplate of a zine of your choosing. Develop a complete uppercase and lowercase character set along with numbers and symbols.


BACKGROUND: The zine I chose to create is called Bite. It is a bite-sized unconventional dessert themed zine that offers its readers a feast for the eyes. Featuring hyper feminine fashion, delicate recipes and all things sweet artistry, Bite embraces delicate femininity and is a celebration of indulgence. 


PROCESS: With my unconventional, feminine, dessert-themed zine in mind, I first began by sketching to experiment with various concepts for the font. Ultimately, I felt that the strongest and most interesting concept was to create letterforms inspired by the texture of cake piping. Once this was decided, I developed a stroke family for the font and with that, began sketching out each character accordingly.


EXECUTION: Once I had all the characters drawn to my liking, with some more rough than others, I uploaded my sketches onto Adobe Illustrator which I then used to refine and render each character digitally, stroke by stroke. It was important to me that the font feel consistent as a unit but also maintain an organic and intentionally imperfect quality to mimic the handmade aspect of cake decorating.

The word "CAKE" repeated on a solid black background in its bubbly font. A solid pink render of the word exists in the center, the white outlined versions sit on top and below it. The bottom text reads "A bubbly font."
The word "CAKE" rendered in white with a black outline stacked on an illustration of a pink cake with white piping. The bottom text reads "Inspired by cake piping."
Using Format